Resume: Profile, Experience and Skills as a digital marketer

2024

Mar 2024 - CurrentVancouver, BC

Marketing director | VxTech Co., Ltd.

※Outsourcing agreement as a freelancer

Experience

・Developed marketing strategies,conducted customer surveys, and deployed personas and customer journeys within the company and to business partners.

・Created SEO content in collaboration with crime research experts

・Led market research for overseas expansion

Product

AI crime prevention app to protect children

SASENAI product image VxTech Co., Ltd.

About company

Developing a crime prevention app “SASENAI” using AI technology and related device development business.

> Company overview

Jan 2024 - CurrentVancouver, BC

Career break - Study abroad

・Learn the differences between digital marketing in Japan and overseas

・Gain work experience in a global environment to advance my career

2023

Jul 2021 - Dec 2023Tokyo, Japan

CRM planner | Shiseido Interactive Beauty Co.,Ltd.

Company logo Shiseido Interactive Beauty Co.,Ltd.

Experience

・Led initiatives to cultivate brand-customer relationships, resulting in increased customer loyalty and engagement by 25% in 2 years

・Devised customer experience strategies and created customer journeys to optimize brand interactions

・implemented customer messaging plans to leverage Salesforce, resulting in improved communication and customer satisfaction

・Received the "Best Team of the Year" Award in 2022 for outstanding contributions

Brand in charge

Clé de Peau Beauté / d program / MAQuillAGE

Brand image Clé de Peau Beauté

About company

Organization that drives Shiseido Group's IT/DX. Established in 2021 with the aim of responding to the changing environment, accelerating digital transformation (DX), and innovating Shiseido Japan's business model.

> Company overview

2021

Jul 2018 - Jun 2021Tokyo, Japan

E-commerce Manager | SOLIA Co.,Ltd.

Experience

・Managed online business operations, including developing and executing business models and strategies, and delivering performance reports

・From annual EC sales of 600 million yen with 2 inexperienced team members, we achieved annual EC sales of 1.4 billion yen with 11 team members in 3 years.

・Directly oversaw digital marketing channels, including digital advertising, SEO, email marketing, and social media, driving brand visibility and customer engagement

・Served as a lecturer of Rakuten NATIONS sponsored by Rakuten Ichiba for 6 months, coaching online retail strategies and operations to shop managers

Brand in charge

ALOBABY / HALENA / AMBiQUE / SINCE beauté

About company

Selling produced organic skin care, hair care, and health foods. the company aims to “enrich people’s lives worldwide with Made in Japan brands” by providing high-quality and reliable consumer goods brands and products.

> Company overview

2018

May 2015 - Jun 2018Tokyo, Japan

E-commerce Chief | ARTNATURE Inc.

Company logo ARTNATURE Inc.

Experience

・Led promotional campaigns and provided support for new product launches, contributing to increased online sales revenue

・Co-produced offline advertisements (TV commercials, newspapers) in collaboration with the advertising department. I led planning coordination between mass media and EC sites, and analysis after advertisements were placed.

・Served as the project leader for mobile optimization, website renewal, and EC system transition from 2016 to 2018, driving improvements in user experience and platform functionality

Product image LABOMO ARTNATURE Inc.

About company

Japan's first comprehensive hair company that focuses on selling custom-made wigs and boasts a top position in the hair industry

> Company overview

2015

May 2012 - Apr 2015Fukuoka, Japan

E-commerce Associate | Shinnihonseiyaku Co., Ltd.

Company logo Shinnihonseiyaku Co., Ltd.

Experience

・Proposed sales plans, including discounted offers and bulk packages, to stimulate sales and meet customer needs

・Started managing social media, and within 1 year I had 1,300 followers on X(Twitter) and 240,000 fans on Facebook

・Reopened a closed retail online store and achieved monthly sales of about 10 million yen in 3 months. It has grown into a sales channel that generates an average of 15 million sales per month

・Recognized with the "Half-year Employee Award" in 2014

・Presented at the DMP seminar sponsored by Spicebox Inc., a digital agency, in 2015

Product image PERFECT ONE Shinnihonseiyaku Co., Ltd.

About company

Planning, mail order, store sales, and wholesale sales of cosmetics, health foods, and pharmaceuticals.

> Company overview

Portfolio

Resume

Skills

Experience

Certification

Google Analytics Certification

Salesforce Marketing Cloud Administrator

Mental Health Counsellor (JADP)

Education

Cornerstone International Community College of Canada | Advanced Digital Marketing Specialist Diploma

Fukuoka University | Bachelor of Economics